India, July 31 -- The Government of India has issued a release:
Under the Deendayal Antyodaya Yojana-National Rural Livelihoods Mission (DAY-NRLM), the Ministry of Rural Development is strengthening market access for Self Help Groups (SHGs) products through retail stores, organisation of SARAS Melas and promotion of SHG products through the digital marketing platform across the country, including Rajasthan. As per the Ministry's guidelines all State Rural Livelihoods Missions (SRLMs), including Rajasthan, may organize at least two SARAS Fairs annually in their respective States. The Rajasthan State Rural Livelihoods Mission (Rajeevika) has identified locations for organizing SARAS Melas and establishing retail outlets under the State SHG b...