India, Sept. 20 -- Cricket's unmatched reach amplifies SBI Life and BCCI's call for breast cancer awareness with the Indian Women's Team leading the charge in pink Thanks-A-Dot jerseys
Tapping into the massive reach of cricket to drive meaningful social change, SBI Life Insurance, one of India's most trusted life insurers and the Board of Control for Cricket in India (BCCI)came together to takebreast cancer awareness to the international stage through theThanks A Dotinitiative.As part of this effort, the India's Women's Cricket Team took the field in distinctive pink jerseys emblazoned with the Thanks-A-Dot logo during the One Day International (ODI) match against Australia.The initiative highlighted how the unifying power of sport can be ...