India, April 16 -- M. Nagaraju, IAS, Secretary, Department of Financial Services, Ministry of Finance, launched the new LIC's Customer App (MyLIC) and the mobile App for the sales intermediaries (LIC's Super Sales Saathi) in the presence of CEO & MD Shri. R. Doraiswamy, Managing Directors Shri. Dinesh Pant, Shri. Ratnakar Patnaik, Shri. R. Chander and senior management of LIC of India in Mumbai today. With over 260 million policies and the deepest insurance footprint in India, LIC's apps are now central to delivering scale, enhancing service efficiency, and maintaining competitive parity in the evolving life insurance market.

MyLIC app brings together policy servicing, claims support, payments, documentation, and customer engagement into...