India, Oct. 13 -- In an effort to revive the joy of handwritten communication in an increasingly digital world, the Department of Posts under the Ministry of Communications, in collaboration with IndiGo, organised a unique Digital Detox Campaign on October 12, observed as Philately Day during the ongoing National Postal Week celebrations from October 9 to 15.

The initiative encouraged travellers to take a break from their digital devices, put their thoughts on paper and reconnect with loved ones through handwritten letters and postcards.

As part of the campaign, passengers travelling on select IndiGo flights were presented with specially designed Digital Detox kits containing postcards during their journey.

The campaign connected passe...