India, April 15 -- M. Nagaraju, IAS, Secretary, Department of Financial Services, Ministry of Finance, has launched the new LIC's Customer App (MyLIC) and the mobile App for the sales intermediaries (LIC's Super Sales Saathi) on April 15 in the presence of CEO & MD R. Doraiswamy, Managing Directors Dinesh Pant, Ratnakar Patnaik, R. Chander and senior management of LIC of India at Mumbai.

MyLIC is a next-generation mobile application, built to redefine the experience of how policyholders will manage their life insurance portfolio. Super Sales Saathi App is a next generation mobile application for LIC's marketing personnel.

These Apps have been designed with a user-first philosophy, bringing together intuitive design, powerful features, a...