India, July 27 -- Tata Group-owned Air India and the Ministry of Tourism (MoT), Government of India, have signed a Memorandum of Understanding (MoU) to jointly promote India as a premier global tourism destination and strengthening India's position as a key aviation and transit hub.

The MoU establishes a framework for coordinated initiatives across tourism marketing, destination storytelling, trade engagement, transit tourism, and visitor experience enhancement.

By leveraging Air India's expanding global network and the MoT's flagship Incredible India initiative, the collaboration aims to boost inbound tourism, strengthen India's global visibility, and encourage more international travellers to discover the country's diverse cultural, h...