Kolkata/IBNS, July 12 -- There was a time when smartphones competed on hardware alone. Today, the conversation has shifted towards intelligence, creativity and the ability to become a companion for work as much as everyday life.

It was against this backdrop that OPPO introduced its new Reno16 series across India on Friday, unveiling the Reno16 and Reno16c with the country's first HoloVerse 3D design and a suite of artificial intelligence-powered features aimed at photography, productivity and content creation.

The launch reflects a broader shift in the smartphone industry.

As consumers increasingly look for devices that can do more than capture images or run applications, manufacturers are placing equal emphasis on intelligent software...