India, April 10 -- Every major software company in the world is asking the same question right now: do we bolt AI onto what we have, or do we rebuild from scratch?

The term industry has settled on for this choice is "re-founding." Airtable, Handshake, Opendoor, Block, MoneyGram, and Atlassian have all used it publicly in the last twelve months. The word carries weight because it borrows from the gravity of creation. It says: this is not a feature release or an incremental upgrade. This is existential for the company.

The context for this vocabulary is notable. Over 90,000 tech workers have been laid off in the first 97 days of 2026 alone, according to TrueUp, at a pace of 933 people per day. Oracle executed the largest single-day layoff...