India, June 28 -- "Kunal Shah represents the very best of India's startup ecosystem: bold thinking, intellectual curiosity, relentless execution and the ability to challenge conventional wisdom."

That was Amitabh Kant, the former CEO of Niti Aayog, on social media platform X, just as hordes of luminaries and key figures in the startup ecosystem had already proclaimed on various social media platforms.

And a similar sentiment was echoed by the majority of startup founders and investors that we spoke to this week.

Way before he became one of India's most decorated angel investors or built one of the most popular fintech unicorns, Kunal Shah was asking a different set of questions.

He spent time understanding why people make the choices ...