All's well that ends well: Vinod Kapri's film gets its shows back
India, Nov. 14 -- After filmmaker Vinod Kapri raised concerns that his film Pyre was losing theatrical shows to other big releases, including Ramayana: Rise of a Legend, screenings have now been restored nationwide. The film, released on October 30, began getting shows from Friday, with additional screenings also being added.
Confirming the development, Kapri says, "The issue is sorted; it stands resolved. I also posted it as everything is getting into place now," adding, "And in fact, we are adding more shows than before."
However, the filmmaker admits that the disruption affected the film's initial run. "The momentum broke a little, and it impacted me. I had to come forward in my earlier video (on Instagram) to take up the issue. But this is how things work here, maybe," he shares.
Kapri, who is handling distribution for the first time, says he was particularly worried as the film had been drawing audiences. "Especially during the day, the shows were going well and we were getting the crowd. But as it's said, all's well that ends well, so now everything is sorted. I think, for me, this chapter is closed now," says Kapri.
The All Indian Cine Workers Association (AICWA) had also stepped in for support. AICWA president, Suresh Shyamlal Gupta, says, "We intervened on Wednesday by officially emailing the top 20 theatre owners across India to ensure regular shows for the film nationwide. We also wrote to the Information and Broadcasting Minister (Ashwini Vaishnaw) to formulate a policy so that big films don't eat into smaller-budget films. A film like Pyre, which went from 80 to 400 shows and had the potential to reach 2,000 screens, shouldn't be pulled down arbitrarily."...
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