India, Aug. 18 -- Zeeba, the flagship consumer brand from Supple Tek Industries Pvt. Ltd., one of the world's largest exporters of premium Basmati rice, has announced celebrity Michelin-starred chef, author, humanitarian and global culinary icon and Time100 2026 recipient Chef Vikas Khanna as its Global brand Ambassador. The world's most influential Indian chef celebrates the most beautiful basmati as he joins hands with Zeeba Basmati Rice.

The announcement marks a significant milestone in Zeeba's India growth journey as the brand prepares for a nationwide expansion. Having built an unparalleled reputation across 93+ countries worldwide, Zeeba is now bringing its globally celebrated quality standards to Indian households.

The campaign, ...