India, April 24 -- If your morning begins with a dozen different skincare bottles on your counter, trying to remember if the vitamin C goes before the niacinamide or if you've already used your exfoliant this week, you've likely experienced skin fatigue. In recent years, we were sold on the idea of skin maximalism-a multi-step routine involving toners, essences, and multiple serums was the only way to get results. But for many of us, the routine feels like an exhausting daily chore.
Instead of adding more steps, Indian consumers are now opting for a ritual-led approach that values consistency and deep nourishment with ingredients that could very well come out of your home kitchen.
Ayurveda has always viewed beauty as a broader extension...
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