India, March 24 -- For decades, India's social sector has rested on the reassuring assumption that good work would inevitably attract funding. Purpose, it was believed, would find patrons, and impact would speak for itself. That belief is now increasingly detached from reality. The non-profit ecosystem has grown larger, more regulated, and more competitive, while donor expectations have become sharper and more exacting. Yet fundraising in many organisations remains reactive driven by urgency rather than strategy, dependent on founders' networks, sporadic events, or improvised proposals. Structured institutional fundraising, supported by systems and leadership ownership, is still rare. As a result, even organisations delivering meaningful ...
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