India, April 16 -- Fans are one of the most underrated appliances of Indian homes. They have been around for decades offering a simple on-off mechanism along with AC induction motors and few design options. But this trend has changed in the past couple of years. Modern ceiling fans use a brushless technology for rotating the motor in the fan. They also offer more energy savings, remote operations and better designs compared to traditional. A large part of the credit for this change goes to Atomberg.

There are several reasons for this. First is their energy saving technology. Atomberg fans use BLDC motors unlike conventional fans. These fans use 25 - 30 watts of power. Conventional fans, on the other hand, use 70 - 80 watts of power. This...