India, April 17 -- Photographer Advait Vaidya is a prominent name in the Indian fashion and entertainment industry. He has shot some of the biggest models and stars around, and routinely posts pictures from his shoots on his Instagram. But surprisingly, it was his picture of a little-known German model that made headlines - and memes - recently. Indian cricketer Virat Kohli liked a picture of German model Liz Laz, clicked by Advait, which was spotted by social media users, leading to memes, jokes, and more.

Advait and Liz posted the picture jointly on Instagram in January, and got several thousand likes on it too. "Some golden hour shots," Liz captioned the picture. But the picture came to the forefront on Thursday as Advait noticed Vira...