India, June 4 -- The beauty and wellness industry is undergoing a remarkable transformation. Consumers today are becoming increasingly aware of what they put on their skin, into their bodies, and ultimately into their lifestyles. The focus is gradually shifting away from "advertised" beauty standards toward a more holistic understanding of health, longevity, and well-being. Radhika Iyer Talati, a two-time cancer survivor and wellness entrepreneur says people are moving towards "conscious choices" in the beauty sector.

Talati, the founder of Anahata Organic - a wellness brand focussed on natural botanicals and chemical-free ingredients, tells HT Shop Now, "Beauty is no longer just about appearances; it is about supporting the body, mind, ...