India, Sept. 11 -- We're never just one version of ourselves. There's the person we are at work, the one we become when the weekend begins, the version that dresses up for a night out, and the one that simply wants to be comfortable on a slow Sunday. As life shifts between different moments and moods, so does the way we choose to dress.

Levi's(R)' latest campaign with Alia Bhatt, "Many Ways. One Original," celebrates this idea of individuality and the many influences that shape personal style. Rather than defining what an "original" looks like, the campaign explores how one person can have many different expressions while still staying true to themselves.

At the centre of this idea is denim - a wardrobe staple that has managed to remain...