India, July 31 -- From silk bonnets and mouth tape to under-eye patches and heavy layers of slugging ointment, the 'morning shed' has dominated social media for a while now. Viewers are captivated by videos showing people peeling off an array of overnight beauty treatments to reveal so-called flawless skin. Also read | Eating dirt to poop mask: Most bizarre beauty hacks that took over social media

However, behind the aesthetically pleasing beauty routines lies a critical medical distinction. In an interview with HT Lifestyle, Dr Noopur Jain, founder and consultant dermatologist at Skinzest in Gurgaon, cautioned against letting social media hacks replace clinical reality.

"The 'morning shed' trend has become very popular on social media....