Sew far, so good: Why the younger generation is turning to sewing and upcycling
India, June 13 -- Observed on June 13, Sewing Machine Day celebrates the invention of the sewing machine and its impact on fashion and clothing. Fittingly, the art of sewing itself is experiencing a revival today. With more than 3.3 million posts under #sewingproject on Instagram, young people are turning to workshops and online tutorials to learn the craft.
"Sewing is experiencing a cultural shift, especially among younger generations seeking creative, personal, and sustainable ways to express themselves. Today, sewing is seen not just as a traditional skill, but as a creative outlet and even a path to entrepreneurship," says Anil Dua, COO of consumer-durable brand Usha.
At Usha's experiential sewing boutique, The Hab by Usha, particip...
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