India, July 4 -- If there's one sneaker brand that has quietly become the cool girl's favourite over the past few years, it's New Balance. Once known primarily for running shoes, the brand has transformed into a fashion essential spotted on everyone from supermodels and celebrities to office-goers and frequent travellers. The appeal is simple. New Balance sneakers strike the perfect balance between comfort, performance and effortless style.

Whether you're styling them with oversized blazers, wide-leg jeans, dresses or activewear, they somehow make every outfit look more put together. Even better? Several bestselling New Balance sneakers are seeing price drops during the Amazon Prime Day Sale, making this the perfect opportunity to invest...