India, May 2 -- Shamil Muhammed faced a humbling realisation when his first venture, a 360-degree marketing agency, collapsed. Despite hitting a monthly projected revenue peak of Rs.3 lakh, he quickly lost his clients and his savings. Swallowing his pride, he shut down the business and took a 9-to-5 job as a salesperson earning Rs.25,000 a month while living with his parents in Kozhikode. However, this step was the pivot he needed. In a conversation with HT.com, Muhammed shared how this journey led him to his current venture, where he serves as a major stakeholder.

Recalling his first business, he told HT.com, "I started my first business in July 2024. It was a 360-degree marketing agency. We stopped operations around December 2024, and ...