India, May 13 -- Indian Super League (ISL) clubs have proposed a model for commercialisation of the league that deviates from the All India Football Federation's (AIFF) tender document seeking a commercial partner. The model proposing a club-led league structure where there would be no commercial partner was sent on Wednesday, nearly 45 days after bids for one was opened by AIFF.

Genius Sports emerged as the highest bidder on March 27, promising $7m annually for the next 15+5 years. The new proposal wants them to stay as the league's data and technology partner only. The clubs will keep 90% of the "economic interest in the league structure" and AIFF the rest.

As per the new proposal, the clubs and AIFF are better placed than "a foreign ...