From pigmentation to skin firmness: Shaily Mehrotra, founder of Fixderma, shares her approach to targeted skincare innovation
India, Oct. 27 -- The skincare industry is moving beyond products that promise an instant glow, with consumers increasingly looking for science-backed formulations that address specific skin concerns. From pigmentation and uneven skin tone to fine lines, loss of firmness and hydration, the focus is shifting towards targeted skincare, ingredient transparency and a better understanding of how formulations work.
For Fixderma and FCL, this approach has been central to their brand philosophy. Over the years, the brands have expanded their presence across dermatology clinics, e-commerce platforms and other consumer channels. FCL has also explored newer areas of skincare innovation, including its Biomimetic Exosome Range, which uses plant-deriv...
Click here to read full article from source
To read the full article or to get the complete feed from this publication, please
Contact Us.