India, April 19 -- The founder of the noodle brand Naturally Yours has shared the story of a fellow entrepreneur who lives simply despite having reached a net worth of Rs.100 crore. Vinod Chendhil said that he is friends with the founder who is worth Rs.100 crore - but still travels by autorickshaws and stays in "simple" hotels.

Mumbai-based Chendhil revealed that his friend's lifestyle had changed in just one way - he now takes more vacations.

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Where many people upgrade their lifestyles and their wheels as their salary increases, one unnamed founder still prefers to live simply.

"My founder friend who has 100cr net worth. Travels by auto whenev...