India, Nov. 28 -- Recently, Dabur India launched Siens (pronounced Science), a premium nutraceutical brand focused on daily wellness, gut health and skin health. Other than collagen and nail gummies, it offers multivitamins, Omega-3 soft gels and a daily probiotic. The company is also launching ayurvedic solutions for emerging lifestyle concerns like stress, sleep, and metabolism. Four months ago, Zydus Wellness, known for Complan and Sugar Free, launched a gluten, maida and palm oil-free protein wafer bar under the Ritebite brand it acquired last year. More healthy snacks are in the pipeline. It also expanded Complan to launch a nutrition variant for adults focused on gut health.

ITC Foods is building a 'good-for-you' portfolio that is ...