India, April 28 -- Over the past decade, the Indian sporting ecosystem has quietly undergone a shift. Inspired by the rise and razzmatazz of the Indian Premier League, multiple disciplines have ventured into the franchise league model.

From kabaddi and kho kho to badminton, hockey, rugby, and even new-age sports like pickleball, competitions once confined to federation calendars are now being transformed into prime-time properties - altering how they are played, packaged, and consumed.

That experiment has now arrived at one of its most unlikely frontiers: shooting.

The Shooting League of India (SLI) is not just another addition to this ecosystem. In many ways, it is the most ambitious test yet of whether a league format can fundamental...