India, July 22 -- Ever since Caitlin Clark entered the WNBA in 2024, the league has experienced a significant surge in viewership, with several milestones reflecting her impact.

That trend has continued this season as well, further highlighting Clark's star power and her role as a major driver of television audiences.

According to USA Sports PR, the Indiana Fever's July 15 matchup against the Golden State Valkyries averaged 1.14 million viewers, making it the most-watched WNBA game ever aired on USA Sports. The previous record had also belonged to Clark and the Fever, set just a week earlier.

On July 8, Indiana's game against the Los Angeles Sparks attracted an average audience of 1.04 million viewers across USA Network and CNBC despit...