India, Sept. 9 -- There was a time when deciding where to meet friends was fairly straightforward. A cafe, a restaurant or a movie theatre was good to go. Today, however, the question has evolved into something far more experiential: Where can we create memories together?

Over the past few years, one of the most significant shifts I have observed in India's leisure industry is that consumers, particularly Gen Z, are increasingly looking for places that offer experiences which allow them to interact and connect in a participative way. Entertainment transcends the boundaries of 'attraction' and is more defined by the memories people carry home after the experience.

This shift is part of the larger experience economy that is reshaping cons...