India, Aug. 18 -- There was a time when getting dressed meant opening your wardrobe and figuring out what you felt like wearing that day. Maybe it was your favourite pair of jeans, a kurta you've owned for years, a shirt that somehow always makes you feel good, or that slightly ridiculous handbag you refuse to give up.

Now, it sometimes feels like getting dressed starts with opening Instagram.

One week, we're told that skinny jeans are back. The next, everyone needs barrel-leg denim. Then it's quiet luxury, tomato girl, mob wife, office siren, coastal grandmother, clean girl, old money and whatever new aesthetic has taken over TikTok by Tuesday morning.

And somewhere between saving outfit reels and adding viral pieces to our carts, per...