India, Sept. 18 -- There is a very subtle separation in progress, and that is good news for either party. By unlinking the tradition of a consumer-focused iPhone and the "Pro" iPhone being launched at the same time, it helps both. The former doesn't inevitably get overshadowed, and the latter isn't weighted in terms of comparative price. That also means the iPhone 18 Pro and iPhone 18 Pro Max will be measured in terms of actual camera upgrades including the variable aperture, the A20 Pro chip leap and a collective of changes that lead to a longer-lasting battery. The proverbial cherry on the cake is an undeniable wow factor of the Burgundy. Apple has a lot to show off, and they have done so.

It was last year when Apple redesigned the Pro...