India, May 29 -- Shopping Has Gotten Smarter with AI-powered discoveryThe most interesting thing about this year's Wardrobe Refresh Sale is that AI-powered tools are your new shopping buddy helping you find your next favourite piece before you even know you're looking for it. Amazon's AI-powered conversational shopping assistant, Rufus, has quietly become one of the more useful things to happen to online fashion in a while. Instead of scrolling endlessly through pages of results, you can now ask it things the way you'd ask a friend who knows fashion like ""linen shirts in white or olive for officewear" or "pastel green color mein vacation-ready co-ord sets dikhao" - and get picks that actually make sense for what you're looking for.

But ...