India, June 29 -- France's parliament has definitively adopted a law targeting "ultra-fast fashion" platforms - such as Chinese-owned, low-cost e-commerce giants Shein and Temu - capping a journey that began two and a half years ago, stalled twice, and survived a showdown over whether it complies with European Union law.

The French Senate gave its approval on Monday, five days after the National Assembly passed the same text unanimously. The vote closes the loop on a bill first introduced in January 2024.

The law's central targets are Shein and Temu, platforms that have become symbols of a business model built on releasing thousands of new clothing designs at rock-bottom prices.

Once decrees implementing the law take effect, those plat...