Beijing, Sept. 8 -- The first thing I thought, standing before the 51-story headquarters of China Media Group, was simple: do all media companies get to be this grand?

It turns out the group's reach matches its architecture. CMG broadcasts in 85 languages across 51 television channels, 20 radio frequencies, three news websites, and a sprawl of mobile apps, with eleven international channels extending satellite access worldwide. Its content doesn't just travel the old routes - cable, DTH satellite, digital terrestrial television, IPTV - it also moves through apps, fast channels, smart terminals, and OTT platforms, including live streaming. By their own count, that adds up to a presence in 210 countries, feeding outlets like China Global T...