India, Aug. 11 -- The ADATA and Supertron partnership is moving beyond national distribution, with both companies now focusing on wider channel engagement and stronger access to next-generation memory and storage technologies across India.

The latest discussions took place during a leadership meeting at Supertron Electronics' Delhi office. Charles Wei, Sales Head, ADATA Technology, met with Supertron's leadership team to discuss market opportunities, product plans and ways to expand business across the country.

The timing comes as demand for high-performance computing continues to evolve around AI-driven computing, gaming, digital content creation, cloud computing and enterprise digitisation.

India's memory and storage demand is chang...