India, Aug. 26 -- Wipro Consumer Care and Lighting has forayed into India's pet food segment with the launch of Snuggles, a new nutrition-focused brand for pets.

The entry marks Wipro's first move into the country's rapidly expanding pet food market, which is estimated to be worth more than Rs 5,500 crore.

Snuggles will initially offer dry dog food featuring a combination of kibble and freeze-dried chicken chunks, aimed at providing a nutritious food option for pet owners.

Published by HT Digital Content Services with permission from Dion Global Solutions Limited....