India, April 20 -- Krishival Foods Limited has achieved a major milestone by deploying over 15,000 deep freezers across its retail network, significantly enhancing cold chain infrastructure for its ice cream brand Melt N Mellow.
The company sharply expanded its freezer base from 3,732 units at the start of the year to 15,490 units as of March 31, 2026, reflecting a strong push to scale its frozen foods segment.
This expansion is a key part of its strategy to grow the Melt N Mellow brand, improving product availability and visibility across metro cities as well as Tier II and Tier III markets. The strengthened cold chain is expected to ensure better quality control and higher retail throughput.
Krishival's distribution network already cov...