India, Aug. 6 -- The Ministry of Culture and the Ministry of Tourism have partnered with Netflix India to promote India's cultural heritage and tourism destinations through authentic storytelling.
As part of the collaboration, Union Minister for Culture and Tourism Gajendra Singh Shekhawat launched the 'As Seen on Netflix' section on the Incredible India portal. The initiative will allow audiences worldwide to explore the real locations, cultural traditions and travel experiences featured in Netflix India's films and series, encouraging tourism across the country.
The launch coincided with an event marking 10 years of Netflix in India, where Netflix Co-CEO Ted Sarandos joined the Union Minister to discuss the role of storytelling in promo...