India, May 30 -- India's digital commerce ecosystem continues to grow at a rapid pace, and companies such as IndiaMART that serve a broad user base (with sellers and buyers) are looking to artificial intelligence (AI) to address scale, serve users better, and improve security.

Platforms like IndiaMART have millions of queries recorded each month - often even typed in different languages, spellings, or sometimes slang - presenting a significant opportunity for platforms to be more efficient while still returning accurate results.

In this spirit, Dataquest spoke with Nikhil Prabhakar, CIO of IndiaMART InterMesh Ltd, about the new ways the company is employing AI and generative technologies in its platform, regarding search, cataloging, fr...