India, Oct. 3 -- Perplexity AI makes its Comet browser available for free worldwide. The move positions Comet as a major competitor to Google Chrome. This strategy is described by the company as a 'big swing' that signals an intent to seize market share by eliminating the consumer's cost barrier.

In the crowded browser and ICT sector, a free distribution model immediately positions Comet as a direct, no-cost alternative to the dominant Google product.

The Comet browser debuted in July as an exclusive feature available only to subscribers of the company's highest tier, Perplexity Max, which carried a subscription cost of USD 200 per month. This initial model focused on providing a high-value, AI-centric tool to power users and profession...