Pakistan, Oct. 17 -- Harper Beckham has faced a hurdle in her bid to crack the US market with her beauty brand, Harlo by Harper.

Victoria and David's 15-year-old daughter has been informed that she cannot allowed to trademark the name in American due to a company that also sells dietary supplements under the name Harlo.

Harper originally applied to the US Patent and Trademark Office to ringfence the brand Harlo by Harper.

But a ruling by the US Patent and Trademark Office revealed: 'Registration of the applied-for mark is refused because of a likelihood of confusion with the mark in US Registration No. 7559409.

'Here, applicant's mark, Harlo by Harper, is confusingly similar to the registered mark, Harlo, because the marks share ident...