TANZANIA, Oct. 23 -- WHEN the first supporters arrive in Tanzania for the 2027 Africa Cup of Nations, their experience of the tournament will begin long before the referee blows the opening whistle.

It will start with the ease of obtaining travel permission, the efficiency of immigration procedures, the welcome at the airport and the journey to their accommodation.

Beyond the stadiums, the availability of tourism attractions, local cuisine and cultural experiences could help determine whether the competition becomes a sporting spectacle or a wider opportunity for tourism and economic growth.

For Tanzania, which will co-host the tournament with Kenya and Uganda, the challenge is to ensure that preparations extend beyond football infrast...