NAIROBI, March 20 -- A DANGEROUS trend is emerging in Kenyas political conversation as the country nears the upcoming General Election, set for August 2027.

This trend involves the use of insults, ridicule, inflammatory language, and personal attacks as key tools of political mobilisation.

Upon critical examination by Kenyans, what was once a contest rooted in issues of ideology, governance and developmental promises is at risk of turning into a spectacle of humiliation, division and emotional exploitation, which is fragmenting the unity and harmony that every nation aspires to.

The growing tendency to use name-calling and accusations in politics is not just a matter of campaign theatrics or political style.

The rising competition amo...