Sri Lanka, July 27 -- Spot On, presented by The Faculty of Brands (TFOB), made its debut with five brands taking the stage to share the thinking, strategy, challenges and outcomes behind some of the country's most talked about campaigns and brand strategies.

Created in line with The Faculty of Brands' vision of bridging the gap between local and global marketing expertise, Spot On was built with the intention of learning from each other as one industry. Elephant House Ice Cream, Ritzbury Roccoa, Prima Kottu Mee, Celeste and CBL each delivered a presentation that gave the audience the rare opportunity to engage directly with the minds behind the work.

Four hundred plus brand builders, students and industry leaders gathered at the Bay 7 a...