New Delhi, March 6 -- A rural-focused retail platform Rozana has raised Rs.290 crore in a Series B funding round as it looks to expand its omnichannel commerce network across India's rural markets.

The round was led by Bertelsmann India Investments, with participation from Fireside Ventures, Spark Growth Ventures, Bikaji Family Office, and FE Securities, alongside several family offices. The capital will support the company's expansion into additional states, technology investments, and new product categories.

Founded by Ankur Dahiya, Adwait Vikram Singh, and Mukesh Christopher, the platform focuses on building retail infrastructure designed for rural consumers. The company currently operates in Uttar Pradesh and Haryana, reaching more ...