New Delhi, March 26 -- OpenAI has pulled the plug on its Sora social video app less than a year after launch, marking a quick end to what was once positioned as a bold step into AI-powered content creation.The company has not offered a detailed reason or shutdown timeline, but the signal is clear: Sora, at least in its current form as a consumer-facing platform, is no longer part of the roadmap.

Launched as a TikTok-style feed for AI-generated videos, Sora allowed users to create clips using their own likeness, an idea that briefly caught on before running into deeper platform challenges.At its core, Sora showcased what generative AI could do with video. Users could create short, realistic clips from simple prompts, often inserting thems...