New Delhi, Oct. 10 -- Mobavenue AI Tech's AI-powered advertising platform PiiX is live with 15 to 20 advertisers, with the company planning to introduce subscription pricing later in 2026 as it looks to build a recurring revenue stream from its iOS advertising business.

The platform, launched on October 8, automates campaign management for Apple Ads, including keyword targeting, bidding and app-page optimisation. Raghav Maheshwari, chief business officer at Mobavenue AI Tech, told CiOL that the company currently earns revenue through campaign management and consulting fees associated with the platform, depending on the level of support advertisers require.

The company has not disclosed PiiX's current revenue, subscription pricing or rev...