Mumbai, April 17 -- According to an exchange filing, the contract involves providing and managing loyalty rewards programmes across multiple digital channels, including debit cards, UPI, internet banking, and mobile banking. The scope of work includes migration of the existing programme, platform deployment, programme management, and ongoing support services.

The order is scheduled to be executed over a period of three years.

The company also clarified that neither its promoters nor promoter group entities have any interest in the awarding entity, and the transaction does not qualify as a related-party transaction.

Novus Loyalty is a technology-driven company offering loyalty and rewards solutions tailored for industries such as fintec...