Nairobi, June 21 -- There is a long-running debate on TikTok and other social media platforms about the massive growth of Money Market Funds (MMFs) in Kenya in recent years. On one hand are those who attribute this growth to the higher yields that MMFs offer when compared to ordinary bank savings accounts and deposits.

On the other hand, some are convinced that the massive growth of MMFs is a bubble that may burst.

Reality is, awareness of MMFs and investment options has grown tremendously across the country, especially after the Covid-19 pandemic, when people realised the need to increase their savings and investments.

Financial influencers on platforms such as X and TikTok have made investment knowledge accessible. As a result, retai...