Nairobi, Sept. 30 -- "Imagination is more important than knowledge. For knowledge is limited to all we now know and understand, while imagination embraces the entire world" -- Albert Einstein.

What is more important - What you know, or how you think about what you know? Can an often absent minded theoretical physicist teach us anything practical about making our struggling enterprise a success? Can using Einstein's thought experiments be a practical tool, contributing to bottom line profitability?

Published by HT Digital Content Services with permission from Business Daily....