Pheran Demand Rises as Kashmir's Traditional Winter Wear Gains Global Appeal
Srinagar, Oct. 24 -- Kashmir's traditional pheran is attracting growing interest beyond the Valley, with designers, retailers and fashion enthusiasts exploring contemporary versions of the garment while preserving its cultural identity. Traditionally worn during the harsh winter months, the pheran has increasingly become a fashion statement, with changing designs, colours and fabrics helping it reach new audiences across India and abroad. Fashion designer and retailer Zareef Hussain Bhat said the pheran has evolved considerably in recent years, adapting to changing consumer preferences while retaining its traditional character. Once largely associated with winter wear at home, the garment is now finding a place in offices, public settings...
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इस लेख के रीप्रिंट को खरीदने या इस प्रकाशन का पूरा फ़ीड प्राप्त करने के लिए, कृपया
हमे संपर्क करें.